Why Clients (and Designers) Don’t Trust Qualitative Research
Qualitative research holds tremendous value, but misconceptions stand in the way. A brief excerpt from Sheila's new book explains....
July 23, 2018
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Qualitative research holds tremendous value, but misconceptions stand in the way. A brief excerpt from Sheila's new book explains....
After a year of writing and design, Sheila's new guide to field research for information designers is ready to launch...
A better understanding of how your team works can help improve the quality and outcomes of your projects....